SUSTAINABILITY & MEADOW LANE
ENVIRONMENTALLY FRIENDLY FAUX FLORALS
Having been brought up on a farm with a close connection to the land, it’s always been important to me to create a brand with the environment at its heart.
Some may argue that faux stems are less environmentally friendly than fresh cut flowers, but I want my business to be part of the solution, instead of perpetuating the problem. That’s why I aim to responsibly source my faux botanicals, making the stems as sustainable as they can be. It’s a work in progress, but that is my goal.
Reusability is an important factor in living sustainably and faux flowers are a clear winner here. The longer you use your faux floral displays in lieu of live stems, the smaller your carbon footprint will be. While beautiful, fresh-cut flowers come with a heavy environmental cost, from pollutants and water use to pesticides, airmiles and refrigerated long-haul transport.
As part of our commitment to the environment, Meadow Lane Faux Florals will donate a percentage of our annual profits to www.treesisters.org - an incredible social change and reforestation charity that places tropical forest restoration into everyone’s hands. TreeSisters has so far planted over 26 million trees across 12 locations in Brazil, Borneo, Cameroon, India, Kenya, Mozambique, Madagascar, Nepal and West Papua. The charity funds projects that expand the natural forest and avoid further deforestation and focus primarily on the participation of women.